Winter is here! Welcome back to the smell of a wood-burning fireplace, weekends on the slopes and snow angels with the kiddos.

But the frigid temperatures, winter wind and the wet air can wreak havoc on your skin. The winter season can cause dryness, flaky skin, acne breakouts and inflammation, as well as, more frequent flare-ups of eczema and psoriasis.

Declared the new IT beauty ingredient, CBD oil can help! When generously applied to your skin (body’s largest organ), it is readily absorbed into your skin through your pores and interacts with nearby cannabinoid receptors. Early studies suggest that CBD oil can be used to eliminate acne breakouts, decrease inflammation, promote wound healing and alleviate symptoms of psoriasis and eczema.

So add a little of this overachiever ingredient to your favorite lotion or moisturizer. Or simply slather Pure Bloom CBD oil on straight from the bottle.